Rear Hatch Emblem

The Mazda BBY9-51-710 is a genuine OEM rear hatch emblem, also known as a nameplate or maker name ornament. This emblem is specifically listed as fitting the 2010-2013 Mazda 3, including S trim models with the 2.5L L4 gas engine. Some sources also indicate fitment for a 2017 Mazda 6 Touring, though the primary fitment information points to the Mazda 3. Always verify fitment with your vehicle's VIN for certainty. As a direct replacement part, installation typically involves removing the old emblem and attaching the new one using adhesive backing, which is usually pre-applied or requires separate application depending on the original design. Ensure the surface is clean and dry before installation for optimal adhesion.